粉丝营销 Fans Marketing

With the development of Internet, the young generation rely on the Internet so much. They make friends and communicate with each other by the Internet. The fast way to get the information provides people the convenience to chase what they want. As a result, some crazy fans become a huge group to support their idols and this is believed to be fans marketing.

随着互联网的发展，年轻一代都很依赖网络，他们通过网络去交朋友、交际。信息获取方式的便利方便了人们去追逐自己想要的东西。因此，一些疯狂的粉丝团组队支持他们的偶像，这被认为是粉丝营销。

Recently, a popular male idol confirmed to be in a relationship with a girl. The fans became angry and made a lot of bad comments in two hours, then the Internet got congested immediately. Most girls were heart broken and they were so angry about this idol’s confession. They believed that they spent so much money on him and it was his duty to keep his single image.

最近，一名深受大众欢迎的男性偶像承认与一名女孩相爱，之后粉丝们就生气了，写了很多不好的评论。在两小时内，互联网都瘫痪了。大多数女孩心碎了，她们对于偶像的坦诚感到非常生气，觉得自己为偶像花了这么多钱，偶像就应该有责任保持单身的形象。

Nowadays, the fans will be a huge group just in purpose of supporting their idols, such as buying albums or booking a whole cinema to gain the box office for their idols. No matter where the idols show, they will come to the scene in groups. The businessmen gain so much profit from fans marketing, which will be the important way to support the idols.

如今，粉丝们都会组队去支持他们的偶像，比如，买偶像专辑或电影包场来提高票房。无论偶像出现在哪里，他们都会组团去到现场。商家从粉丝营销中获得巨大利益，这也是支持偶像的重要方式。